Class Syllabus: Blogging Basics
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Class Syllabus: Blogging Basics

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Office Hours: 6 to 9 pm Eastern North American Time, Monday to Thursday
Course Meeting Times: 8 to 9 pm US Eastern time, Monday and Thursday
 

Course Description

Blogs are very popular on the Web.  They are being used to promote any kind of business, sporting event, musical activity, or provide information to readers, such as independent reviews of products and services, and lots more.

In many cases, Blogs are earning their authors a significant income. A Blog is a Web Log, where the author writes about a specific topic, and Internet users can get information they require and  comment on the topic if they want to.

This course demonstrates with graphical examples:

  1. How to Choose a platform to create your Blog on,
  2. How to Choose a Niche or a few different Niches for the Blog,
  3. How to use RSS Feeds and Aggregators to quickly and automatically find content on Favorite topics, from all over the Web, 
  4. How to automatically format the Blog and Insert Images, and
  5. How to optimise the Blog on the Search Engines, so you can promote whatever you want to Internet Searchers, and therefore earn income as a Blogger (the author of the Blog).

Course Requirements

The course lessons are adequate reading and instruction for this course, so no books are required. 

Students will require a Blog Platform on which to create their Blog. A Blog Platform is the Software on which the Blog is stored.   The cost will vary depending on what the student chooses.

Students may choose to use a Free Web Based Blog Platform, or they may choose to pay about US$5 or  US$8 a month for web hosting.

Blog platforms will be explained in detail, in the first lesson of the course.

It will be helpful if students know how to copy and paste, although assistance will be provided if required.  Basic use of Windows and the Internet will also be helpful to students.

There are no other requirements.

Course Goals

At the end of this course, students will:
  • Know what a Blog is, why it's used and how Blogs can make money.
  • Have chosen a Blog platform.
  • Have chosen one or more Niches for their Blog, after evaluating a number of possibilities.
  • How to use RSS Feeds and Aggregators to find content for their blogs.
  • How to use a simple HTML editor to create well presented posts.
  • How to Insert images into their blogs.
  • How to advertise on their Blogs.
  • How to Optimise their Blog for the Search Engines, so people searching on the Internet see the Blog.

Course Materials

Resources on the Internet will be provided throughout the course.

Grading Policy

Grading will be done on a percentage basis. The total percentage that can be scored is 100%. Students will be awarded a "Certificate of Academic Excellence" for achieving a grade of 75% or higher.

Students will be awarded a "Certificate of Outstanding Achievement" for completing all the quizzes and assignments required for this course.

Disclaimer

This course may include technical inaccuracies or typographical errors. Changes are periodically added to the course. I will make improvements and/or changes in the course material to include new features incorporated in the latest versions.

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